For many, perhaps most bloggers, blogging is a welcome distraction. They are blogging as an escape from a classroom, cubicle or confining relationship. Blogging alters their mood. It's an "action of distraction" that gets them out of their funk, pity party or powerless posture in the real life. Because it works like a drug, it's as addicting. The appetite for this distraction becomes insatiable. The persistence becomes desperate.
This blogger species also suffers from some kind of social isolation or alienation amidst a frenzy of demanding togetherness -- that Robert Putnam described in his book: "Bowling Alone". They have no one to confide in or call upon as a sounding board. They are starved for personal connection. The question on their lips appears to be: "is anybody out there?" When the answer comes back as fast as Twitter delivers, the feeling of isolation vanishes. Fast acting relief with no obvious side effects!This genre of blogger also thrives on instant gratification. Patience or long attention spans are not included in this package. Email and comments on blogs are too slow - they're asynchronous! Finding out who's online for IM is tedious. When a quick fix is needed, Twitter satisfies.
This genre commits to the non-committal. They want it to be fast, superficial and stimulating. Heavy, sincere, deep or profound -- sucks royally according to their "intangible value schema". They need to stay on the move and change as fast as the technologies that define their lives. Twitter is the next new thing that glitters and catches their furtive eyes.This kind of blogger resembles bargain shoppers who change brands constantly and abandon previous hangouts on a whim. Proprietors of night clubs, social media, and youth culture products -- learn to work with these youthful migrations of popularity or go out of business in a hurry. Of course this crowd would move beyond blogging into something more hyper, adrenal and stimulating. Their move to Twitter is the "tip of an iceberg" that reveals their shopping and recreational patterns.
These bloggers are from Mercury, not Mars, Venus or Earth. They are fleet footed. They move like quick silver. They slip in between the cracks of slower, more methodical blogging species. They are closer to the sun so the burn up or burn out faster. But they rise from the ashes quickly whenever they are toast. Game over for these bloggers means it's time to play again.